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Real Estate Success Rocks | Top Producing Agents Who Value Excellence, Personal & Professional Growth

I'm Patrick Lilly, the founder of Real Estate Success Rocks, an organization devoted towards assisting you in fulfilling your dreams in business and in life. We've partnered with REV, a select group of top producing agents, to bring you the best content in our industry specifying what works in today's market place and what does not, how you can grow your business on your terms, and be inspired to do more with your life. So what does success mean to you? And how do you create a meaningful life and business? For some it may be becoming the #1 agent in your market, for others it might be spending less time at work without comprising service or profit, or possibly it involves your personal or professional legacy. Through our podcasts we will explore relevant topics that inform, clarify and inspire while providing concrete tools and actions to achieve your unique goals. Our aim is to align your personal and professional lives to be in harmony, promoting true success and ultimately, true happiness.
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May 8, 2018

Darren Kittleson has spent the last 29 years in the residential real estate industry. He started in residential sales near Chicago Illinois in 1989. In 1993 he moved back “home” (grew up on a dairy farm near Mount Horeb) to Madison Wisconsin and built a large real estate sales practice there. In 2003 he had the opportunity to open his first Keller Williams Realty in Madison and has served as it’s operating principal since that time.

Darren currently owns 2 Keller Williams Realty locations in Madison. In 2017 his 256 agents closed $726 million in sales volume and generated commissions exceeding $20 million. His company has been named “Best Place to Work” by Madison Magazine for past 3 years. He is also a Business Coach where he specialized in coaching real estate teams that exceed over $1 million annually in gross commission income.

He currently serves as one of 26 KW University Master Faculty members and speaks throughout the world for the company. He lives in Fitchburg, Wisconsin with his partner, Devery Cash and 2 cats, Amos O’Tanger and Gracie Lou Freebush. He loves to golf, downhill ski and travel. He has made 8 trips to Haiti for mission work since 2011 as well as climbed Mt. Kilimanjaro on his 50th birthday in December 2015.

In this episode, you'll learn..

  • NAR Survey shows that an agent's negotiation skills aren't the highest skill the consumer is looking for.
  • As a general rule, real estate agents are lousy negotiators
  • Any agent willing to improve this skill just increased the value of their services to their consumer HUGELY!
  • Techniques and resources to improve skills
  • My personal Real Estate business mission is to have the consumer understand the value of a skilled negotiator such that the NAR survey numbers increase in the next 3-5 years!

Links and resources mentioned in this episode.

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