Victoria is an entrepreneur, investor, anthropologist, and founder of Kinship, where she's CEO.
As an entrepreneur, Victoria successfully founded, scaled, and exited a healthy, fast-food chain. She's also acquired, restructured, and exited two significant European healthcare businesses, and remains involved in the agricultural sector.
Victoria's passion is working to reinvent industries by creating or investing in businesses that have a positive social impact, improve customer experience, and enable personal growth.
Her early career experiences included a stint working at UBS in London in investment banking; being an operations manager in a fast-food chain; and two years as director of sales for a Christmas tree company.
In today's episode, we discuss the fundamentals of relationship building, and how to move past the superficial connections so common with social media.
In this episode, you'll learn...
- Why Relationships (Really) Matter
As a species working together enabled our success, but we frequently forget how vital connections are. There’s a large body of scientific research that suggests strong bonds are the best predictor of our happiness, professional success, and even health and longevity. - The Technology and Connectivity Paradox
As transport and communication tech have created a hyperconnected world, humans have become lonelier and more disconnected. Social media doesn’t promote socialization so much as performative behaviors that make others feel isolated. - Dunbar’s Number and the Question of Quantity vs. Quality
Research suggests that we can’t sustain meaningful relationships with more than 150 people. That was fine in a village in 1800, but we can meet more people than that in a day in the modern world. Can technology help us increase the number of people we can stay connected to, or make those 150 bonds stronger and more mutually beneficial? - Relationship Builders Put in the Work
We wanted to know the secret to building stronger bonds, so we asked people who have a great reputation for sustaining lots of good relationships. Their secret? They use tools to help them remember the things that matter to those that matter to them. The problem, those tools aren’t designed for the purpose. - Customer Relationship Management Isn’t About Relationships
Just as social media promotes a lot of anti-social behavior, so CRM tools tend to create the impression that a business is managing relationships. But in reality, personalizing some mass emails is very different from building a relationship. Relationships are about the unique understanding between two people who care about each other… yes, even in business!
Links and resources mentioned in this episode.
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Scott is a Senior Client Partner on the Real Estate team at Facebook, where he focuses on engaging with key clients and their ecosystem partners to develop marketing solutions and strategies to drive their business forward. In addition to the Client Partner role, he also serves as the Industry Relations liaison between the Facebook real estate sales team and the industry, helping to educate agents, brokers, and leaders on Facebook, Instagram, and Messenger’s platforms and best practices. Prior to joining Facebook, Scott was a sales executive at ABC where he also participated in sales advisory roles, acting as a consultant for Digital and Sports teams.
In today's episode, we discuss the nuances of facebook and social media advertising.
In this episode, you'll learn...
What Makes for an Effective Ad on Facebook and Instagram + Tips and Tricks
- Opening – What is the FB Real Estate team, what is our mission and what we are doing to engage with the industry, what are the tools we will be offering to help agents and brokers learn how best to use FB / IG / Messenger to their fullest potential.
- COVID – What are we doing as a family of apps and services, what expertise or strategy do we advise Real Estate Professionals to consider during and the immediate after math of COVID.
- FB Live / VR Open Homes – A set of questions, directions we can take to inform the listeners on how to best use these tools, not just now but also in the future given the consumer shifts.
- Best Practices for Lead Generation – discuss the value of Lead Ads as a hero product.
Links and resources mentioned in this episode.
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Larry "Boomer” Foster is President of General Brokerage for Long & Foster Real Estate, the nation's No. 1 residential real estate brand (by sales volume). His territories include North Carolina, Washington, D.C., West Virginia, the suburban and Montgomery County areas of Maryland, and the Charlottesville and Northern Virginia regions. Foster brings a wealth of business experience and leadership skills to Long & Foster. He is a trial lawyer by trade, with nearly eight years of experience in that field practicing in South Carolina. He is licensed to practice in the Circuit Court, Court of Appeals and Supreme Court of South Carolina as well as the United States District Court for the District of South Carolina and the Fourth Circuit Court of Appeals.
His background made it natural for Foster to succeed in the real estate business. After becoming a sales associate with Long & Foster, he quickly rose from a promising rookie to top producer in just his first year in the business. In 2007, he was appointed as the branch manager of the Long & Foster Kingstowne Centre office in Alexandria, Va., where he further honed his skills in management, recruiting, coaching, training and business development. Known for helping real estate agents grow their businesses, Foster more than doubled the number of agents at Kingstowne Centre during the time he managed the office.
In 2010, he was tapped to take over as regional vice president for the Northern Virginia region, responsible for the management of 16 branch sales offices. In 2011, he was appointed senior vice president heading Long & Foster’s Northern Virginia and West Virginia region. He was appointed as president of Long & Foster Real Estate in 2014.
Foster is a graduate of the University of South Carolina where he received an English degree in addition to his J.D. As a sports enthusiast and a four-year letterman for the South Carolina Gamecocks football team, Foster brings a competitive edge to everything he does. Foster is committed to providing Long & Foster sales associates with tools, information, and support they need to help them best meet the desires of today’s buyers and sellers.
Boomer is a licensed broker in Virginia. He and his wife reside in Virginia and have two children.
In today's episode, we cover some market predictions for 2021, based on current political and economic developments.
In this episode, you'll learn..
- The move from densely populated regions
- Decreased demand for commercial sales & leasing
- Large increases in remote working
- Effects on the residential market
- Buying vs renting in the current climate
- Metrics for 2021 predictions
Links and resources mentioned in this episode.
- boomer@longandfoster.com
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Hans Struzyna is an Olympic Athlete turned top producing Bay Area Relator. He competed as a member of the 2016 USA Men's Rowing team in Rio. After making the challenging decision to retire from elite competition, he turned his sights to a professional career. Through much trial and error, he landed a spot on the top team in the East of the SF Bay Area and is now a top producer on that team ($50 Million in less than four years). Hans applies the principles he learned and developed as an athlete to his real estate career for the benefit of his clients. He is also the co-founder of a podcast startup called Streamlined Podcasts.
In today's episode, we discuss the role of coaching in business & personal development.
In this episode, you'll learn...
- Check your ego
- Be a sponge
- Try to take any conversation to a layer deeper
- Apply what you learn ASAP
- After implementation, come back with results and new questions
Links and resources mentioned in this episode.
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Ketan is a High-Performance Coach who helps motivated real estate entrepreneurs create more income and impact by aligning their thoughts, emotions, and actions. He has mastered the art of getting results by combining techniques from Tony Robbins, Wim Hof, & Dr. Joe Dispenza. His unique program will give you the clarity, confidence & strategy you need to achieve your goals faster and create an edge. His achievements include earning an accelerated Doctor of Pharmacy Degree (while Learning English), Building a Multi-Million Dollar Rental portfolio by starting from $8k, Raising Over $10 Million for his multifamily syndication business, and growing a senior care business by 3x in just 2 years.
In today's episode, we discuss positive approaches to organization that boost success and productivity.
In this episode, you'll learn...
- Challenges of time-management
- Proactive vs Reactive action
- Strategy & planning
- The role of mindset & systems
- Common mistakes with time-blocking
- Time suckers
Links and resources mentioned in this episode.
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