Shaun Osher founded CORE in 2005. As CEO, and under his leadership, he has led CORE to become the number one boutique real estate marketing and sales company in New York. Widely regarded as one of the most innovative and creative minds in marketing, branding, and selling real estate, he has been responsible for more than 30 projects and 6 billion dollars in sales. Having started his career as one of NYC’s most successful and respected agents, he is known as a broker's broker, with a keen understanding of the market and acumen for sales and negotiation. A native of Johannesburg, South Africa, Shaun graduated from The New School and began his career in 1994.
In this episode, you'll learn...
- What are the core values of the owners and brokerage and how that could be a fit/miss
- When the highest split is not in your best interest
- How to investigate training & support
- Do they support teams?
- Speak with other agents at the firm and ask them both what they like and don't like
- Ask who you are interviewing with what type of agent do they think is a good fit with them
- Do you like how other agents at that company do business
Links and resources mentioned in this episode.
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Todd, Megan & Terry are with the F.C Tucker Company, and are based in the Greater Indianapolis area. In 2016 they & their team of 10 sold 160 units for $30 million. Today we're talking about how to get the maximum amount of enjoyment from your career in real estate, and how that appeals to prospective clients.
In this episode,you'll learn...
- Having fun with marketing
- Having fun with clients
- Having fun with our team
Links and resources mentioned in this episode.
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Aaron is a Realtor at Keller Williams Realty. He & his team of 3 are based in the Westchester County, NY area. Today we're talking about prospecting, including setting the right mindset, and the framework for calling and following up with clients.
In this episode,you'll learn...
- Mindset for prospecting
- What a perfect day looks like
- Basic outline of an expired call
- Approach to handling objections
Links and resources mentioned in this episode.
- http://westchestersells.com/
- facebook.com/groups/
gotobjections
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Dumont Financial is an independent financial services firm that believes that you have more to gain by preventing losses than by simply chasing a rate of return. This means that they look for the inefficiencies in both your strategies and your portfolios. Today we’re going to focus on one strategy, specifically an area where many people lose a lot of money because of their misunderstanding of how to use leverage to their advantage.
In this episode,you'll learn...
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Why don’t more people buy a second home or invest in real estate?
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How can you encourage your clients to purchase more real estate from you in the future?
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Clients believe that paying cash is the best, safest, cheapest option. As a result, they tie up much of funds in the equity of their home which is then not available for a second home or investment property. Instead, recognize & address the three common misunderstandings of using leverage.
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Three reasons people want to pay cash/not use leverage…
a. They don’t want to pay interest.
b. They don’t want to have a mortgage once they are retired.
c. They feel insecure if they have a mortgage.
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Do these reasons make sense?
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Safety = control = having access to your money whatever the circumstances
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How to properly structure a side fund that gives you a predictable, competitive return, with liquidity features, contact a financial adviser
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Helping your clients understand the benefits of leverage puts them in a better position for opportunities (spread) or emergencies (control of their equity), and makes money potentially more available for future real estate purchases
Links and resources mentioned in this episode.
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Brian Dumont is an Investment Advisor Representative, Cambridge Investment Research Advisors, Inc., a Registered Investment Advisor. Registered Representative, Securities offered through Cambridge Investment Research, Inc., a Broker/Dealer, Member FINRA/SIPC. Dumont Financial is independent of Cambridge.
Using leverage involves risk of loss, including the underlying asset. Clients and prospective clients should be prepared to bear investment loss. These are the opinions of Brian Dumont and not necessarily those of Cambridge, are for informational purposes only, and should not be construed or acted upon as individualized investment advice.
Dave and his team of 10 operate in the Charleston SC area. In 2016 they've made $55 million across 195 units sold. Today we're discussing organisational methods to generate consistent results. We'll be covering the systems and routines that make this work efficiently.
In this episode,you'll learn...
- DailyThe Miracle MorningTell Me Something Good CallDominate Your DayDaily Prospecting using MojoDaily Follow Up
- WeeklyPipeline ReportList of OpportunitiesHopper SystemWeekly 1 on 1Weekly team meetings - agendaDatabase marketing - The 70 Touch SystemGrading your business on a score card using quarterly look-backs
Links and resources mentioned in this episode.
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Shawn has been in the business for 16 years, and in 2015, he and his team of 9 made $11.5 million over 53 sides. Today we're covering first time buyers, including how to help educate them on the process, and helping them through all the steps involved in buying a home.
In this episode,you'll learn...
- Advantages of working with first time homebuyers
- Developing and implementing a first time homebuyer program
- Use of pay per click targeted advertising on Facebook, Instagram and Twitter
- Pushing down payment assistance
- Guiding them through a simple 8 step process of "buying a home"
- Homebuyer guide book
- How the consultation goes.
Links and resources mentioned in this episode.
- www.cgvegas.com
- @refer2vegas
- Home buyer program materials - https://drive.google.com/open?
id= 0BxiCC1VX85cAVERyWjlwOVd0cjQ
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Koki has been in the business for 10 years, and in 2015, he and his team of 6 made $42 million over 87 sides. Today's discussion is about sphere events, and how they can be used to build a network and community around your business.
In this episode,you'll learn...
- Sphere events
- What we do
- Who we invite
- How they affect our business
Links and resources mentioned in this episode.
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Boomer is the President of Long & Foster real estate, and today's discussion revolves around a President of another kind.. We'll be discussing how President-Elect Trump's policies will affect the real estate market, and what you can do to prepare for the forthcoming changes.
In this episode,you'll learn...
- Pro business policies
- Simplified tax plan
- De-regulation
- Infrastructure development
- Interest rates
- Immigration
- Tax reform
- Privatization
Links and resources mentioned in this episode.
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Ron has been in the business for 21 years, and in 2015, he and his team of 6 made $52 million over 72 closing. Ron's success in real estate was accelerated dramatically when he was chosen to take control of Peter Goss' established practice. Today's episode covers the in's and out's of buying other agents businesses, with the unique challenges and benefits that it brings.
In this episode,you'll learn...
- Financial arrangements
- Finding businesses to buy
- Combining systems from multiple teams
- Maximizing your business from a sellers perspective
Links and resources mentioned in this episode.
- ron@ronsitrin.com
- www.ronsitrin.com
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Alex specializes in residential property sales in the Greater Ann Arbor Area, Michigan. He has earned an extraordinary reputation selling real estate by combining his enthusiasm and passion for first class service with rigorous market research and the utmost respect for business ethics. Through his 16 years of experience, Alex has handled well over 2,000 property sales in which he has represented his clients through many difficult obstacles in a real estate transaction to ultimately end with a happy result of meeting his clients’ goals. Alex prides himself on his expert negotiating skills and considers this to be one of the greatest benefits to his clients.
In this episode,you'll learn...
- Starting at 18
- Re-defining 'No'
- Needing help
- Long-term goals
Links and resources mentioned in this episode.
- www.alexmi.com
- @alexmils
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Nick Raithel is the creator of the '7 Hour Book', which is a service helping people to advertise themselves through writing a book. We'll be discussing the method behind this, and how story in general is a powerful tool for marketing and building relationships.
In this episode,you'll learn...
- Breaking through the clutter
- Crafting your story
- Attracting an audience
- Turning your story into a book
- Become more than just a realtor
Links and resources mentioned in this episode.
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Sharon Mcrill runs a unique business helping people prepare their homes for sale, specifically when they have accumulated large quantities of useful, and not so useful items. Today we cover this not uncommon situation in real estate, and the guidance and services that Sharon offers.
In this episode,you'll learn...
- Dealing with hoarders
- Estate sellers
- Finding & returning money to the client
- Preparing the property for sale
Links and resources mentioned in this episode.
- bettybrigade.com
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Sacha Farmer has been in the business 8 years. In 2015, she and her team of 5 made $32 million over 85 units, within the Charlottesville area. Today's discussion is about time management, and the many systems she uses to keep on top of her tasks, and maintain a good work-life balance.
In this episode,you'll learn...
- Daily schedule
- Day of the week calls
- Tuesday updates
- Staff communications management
- Google Voice number
- Monthly marketing calendar
- Systems for everything
Links and resources mentioned in this episode.
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Rachel Adams has been in the business just 4 years, & in 2015, she and her team of 15 made $35 million over 135 units. The topic of today's conversation is the mindset Rachel had to become successful in such a short amount of time, and how she carefully manages her work life balance to achieve maximum efficiency and overall happiness.
In this episode,you'll learn...
- Editing your peer group
- The power of positive affirmations
- Setting up personal boundaries
- How to create a powerful morning routine
Links and resources mentioned in this episode.
- Twitter - @Racheladamskw
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Chad Michael Hoeppner is an expert in communications. Today we're discussing with him the topic of selling, and relating to clients in an authentic manner.
In this episode,you'll learn...
- What does authenticity in selling look like?
- The difference between input & output based spoken communication.
- Why most feedback about selling and communication is not helpful.
- How to make it more helpful.
- Drills and exercises to come across more authentically.
Links and resources mentioned in this episode.
-
- @genuineknowhow
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Aaron McHugh knows the pressures of life all too well, having held several top positions in major organisations. Aaron writes a blog and has a podcast, Work Life Play, which we will be delving into with our conversation today. This episode is about emotional calories, and is based around a unique analogy, which Aaron uses to structure his life for greater happiness and success.
In this episode,you'll learn...
- What are emotional calories?
- How does your body create, store & expend energy?
- Emotional Cells require nutrients (soul food)
- Emotional Depletion
Links and resources mentioned in this episode.
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Josh Anderson has been in the business 10 years, and in 2015, he and his team of 13 made $80 million across 239 units. Today we're talking marketing, including client interaction and referrals.
In this episode,you'll learn...
- Online marketing
- Past client routine
- Inside sales team
- Outside referrals
Links and resources mentioned in this episode.
- @AndersonGroupRE
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Today we're discussing life in the modern world, and the trials and tribulations associated with current events. In a change from the usual, we have Roberta Ross from Six Figure Real Estate Coach interviewing Patrick Lilly regarding some personal and lifestyle topics.
In this episode,you'll learn...
- Using life experiences to grow
- Managing stress & anxiety
- mantra's
- Managing negativity and emotion from outside influences
Links and resources mentioned in this episode.
- sixfigurerealestatecoach.com
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Ira Serkes is a man of many talents, including having a chemical engineering degree, 2 patents, being an expert marksman, photographer, and co-author of "How to Buy a House in California", now in it's 13th edition with 150,000 copies sold. Hes been in the business 32 years with a team of just two, he and his wife Carol. Last year they made $18 million over 18 sides. Today we're discussing how to manage your business to avoid problems and get more enjoyment from your life.
In this episode,you'll learn...
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Balance Vs. Harmony
Regret Minimization Framework
Happy vs Big Producer
Can't afford to take on a bad client
Links and resources mentioned in this episode.
-
www. serkes,photography
-
@Serkes
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Alex Cohen heads up the Commercial Division of Core in NYC, and today he's here to talk with us about referring clients to a commercial broker, where they can work with someone who specializes in that area, and receive the best service.
In this episode,you'll learn...
- How a residential broker benefits by referring business to acommercial brokerWhat to offer vs. what to ask forCollaborative effortWhat's happening in the commercial sectorEvaporation of work/living/leisurehow are millennials affecting the marketplace5 top tips for success
Links and resources mentioned in this episode.
- Twitter @alexcohenfw
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Frank Klesitz is a San Diego based real estate professional who now runs the company 'Get Vyral', who have a unique approach to marketing and lead generation. They distribute valuable informative videos, and then store and monitor client information in a database. Today we're discussing this systems based approach, and it's benefits over the traditional spam methods used to maintain contact with prospective buyers and sellers.
In this episode,you'll learn...
- How to reconnect with your database
- How to build your database
- How to communicate with your database
- How to work it proactively for business
Links and resources mentioned in this episode.
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Knolly Williams took 21 listings during his first 74 days in the business, and more than 1000 listings during his first 10 years as an agent. He's also the author of 'Success With Listings', and our discussion today is about generating more listings and accelerating business growth.
In this episode,you'll learn...
- The Secret Key to Generating 10 Listings a Month
- The 3 Power Tools of a Mega Listing Agent
- The 3 FREE Lead Sources of a Mega Agent
Links and resources mentioned in this episode.
-
Twitter @Knolly_Williams
- http://www.
SuccessWithListings.com
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Angela Raab is the Director of Agent Development and Technology Advancement for F.C. Tucker, and today she's here to discuss security measures that protect you and your clients money.
In this episode,you'll learn...
- The Holy Grail: Connect all the things
- What are permissions?
- Why do we care about permissions?
- Why the sudden increase in attacks?
- What are the penalties?
- How to protect yourself and your clients
Links and resources mentioned in this episode.
-
TalktoTucker.com
-
Twitter @angela_raab
To subscribe and rate & review visit one of the platforms below:
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Pei Lin Has been in the business 29 years, and operates a team of 4. In 2015, she sold 94 units, and won the 2015 GSAR Realtor Of The Year. Today we're talking about a task management site called Asana, that offers a wealth of advantages in organizing your time and keeping on top of your workload.
In this episode,you'll learn...
- What is Asana?
- How to use it
- Features
- Workflow integration
- Advantages
Links and resources mentioned in this episode.
- @peilinhuang
- www.asana.com
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Jeff Scislow has been in the business for 30 years. In 2015, he and his team of 4 sold 82 units in the Greater Minneapolis/St. Paul's area, for a value of $18 million. He also bought and sold 4 houses for a profit of $220K. That brings us to our topic of conversation today, which is flipping properties, and maximizing profit on short term investments.
In this episode,you'll learn...
-
Know your numbers
-
Finding properties
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Selecting the right contractor
-
Sales - pricing
-
Mistakes
Links and resources mentioned in this episode.
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